| Capability | Vouch | Loox |
|---|---|---|
| Photo & video reviews | Free plan — moderation, store replies, review import, reward codes | Strong visual review focus — core strength |
| Shoppable Instagram / TikTok feed | Social Pro — OAuth, product tags, storefront embeds | Limited or via separate integrations |
| Social Board & Fan Posts | Social Pro — community wall + customer account UGC | Not a core Loox feature |
| Referral programme | Social Pro — per-customer REF- codes, per-participant overrides | Not a core Loox feature |
| Influencer tracking | Social Pro — roster, discount codes, commission view | Not included |
| IG order notifications | Social Pro — DM opt-in after fulfilment | Not included |
| Starting price | $0 reviews forever · Social Pro $29/mo (30-day trial) | Free tier; paid plans for scale and features |
When Vouch is a better fit
- You want photo reviews plus shoppable social content without paying for two apps.
- Referrals and influencer codes matter as much as star ratings on product pages.
- You prefer one admin for reviews, feeds, and growth — not three vendor dashboards.
When Loox may suit you
- Visual reviews are your only priority and you already use Loox workflows end-to-end.
- You have a separate stack for referrals and social that you don't plan to consolidate.